Duracell launched something new today, and we're pretty sure you'll be excited about it. It's called the Duracell Smart Power Initiative, and it's broadening the company's outlook on life, and what ...

Duracell, a true household name as the world’s leading battery manufacturer, was one of the first global brands to join Williams’ comeback mission when they joined forces with the team for a North ...

Battery giant Duracell hoped for a Super Bowl shock Sunday when it tied its well-known power units to Tom Brady, the famous quarterback who is capping off a first season as an NFL announcer for Fox. A ...

Duracell has claimed rival Energizer's new ad campaign caused the company to suffer "irreparable reputational harm." - John Thys/AFP/Getty Images America’s top battery brands are locked in a power ...