How are you doing on your New Year's resolutions? If you are not as far along as you had hoped, you are not alone. That's because most people set resolutions that are broad or unrealistic. In Troutman ...

If you're going to set SMART Goals, you deserve to know the truth about their limitations. Every company in existence has set its share of SMART goals (the SMART acronym most commonly defined as ...

A surefire way to measure whether your online marketing objectives were achieved is to focus on the number of tweets, Likes, and +1s you get, and a sky-high Klout score, right? Not exactly. Just ...

Chances are you’ve heard of a SMART goal. The acronym SMART stands for specific, measurable, achievable, realistic and time-related, and it’s been around since consultant and former corporate planning ...

Metrics help a business determine whether its goals are being achieved, but only if they have been carefully chosen to represent progress towards central objectives. To write a metrics plan, involve ...

We all want to set smart goals at work and in our personal lives, but there's an actual SMART goal system that's focused on setting achievable goals, and it's worth checking out. TMRW did some digging ...

A goal is only as useful as the thoughtfulness of creating it. Like many overused marketing terms and cliches, a “goal” can become an overbearing or meaningless word or purposeless objective.

In some cases, you might be consulting or advising a client and they’re having trouble determining what their goals are for social media. When you know you’re going to have a goal-setting session or ...