Alison.ai introduces Preflight Plus, a tool designed to evaluate video ads before they go live. By applying its Creative Genome technology to structured performance frameworks, the platform helps ...

Alex Song is the CEO and founder of Proxima, a data science company that helps brands better reach consumers across all major platforms. The advertising industry is widely known for its creativity. It ...

With a growing number of platforms and opportunities for advertisers to engage audiences, creative is increasingly challenging to track and manage across linear and digital channels. Lack of adoption ...

Today’s most effective marketing campaigns are grounded in data. But using that data effectively requires more than identifying the right audience. It means uncovering the patterns, behaviors and ...

Nearly 90% of advertisers use AI for video ads. Performance now comes down to creative inputs, data signals, and measurement. In 2026, AI is no longer something marketers are debating. It’s actively ...

Clinch, the Agentic AI platform for omnichannel advertising, today (21st August, 2022) announced a new first-to-market DCO strategy available within its Flight Control platform, the ability to ...

Creative data provider DAIVID announced it has partnered with CreativeX – the system of control for creative, content and media – on the launch of Datalink, a first-of-its-kind data backbone designed ...

NEW YORK and LONDON, Jan. 27, 2026 (GLOBE NEWSWIRE) -- With speed and focus, U.S. and U.K. brands and their advertising partners are planning and implementing creative intelligence (CI) solutions and ...